A Strategic Mind With a Creative Heart Desiree Medellin is a dynamic blend of creativity, leadership, and resilience. A true paradox, she is both a creator and a disruptor, embodying balance and passion in everything she does. As an entrepreneur, actress, and business leader, she brings a multifaceted approach to life, blending strategic thinking with a deep love for storytelling and community.

With over 18 years of experience across industries, Desiree specializes in brand strategy, operational transformation, and leadership development. As the CEO of DesiLee Productions, she works side-by-side with founders and leaders to unlock clarity, streamline growth, and implement scalable systems that drive impact. Her strategic leadership has boosted operational efficiency by 30% at Love That Door and sparked first-year revenue surges as the co-founder of Citrus CBD Industries.

Previously, she served as Co-Founder and Chief Creative Officer of Peels and The Bunker, two Los Angeles-based startups where she helped shape both creative vision and business infrastructure. Her entrepreneurial spirit extends beyond the boardroom, having also founded Pretty For A Purpose, a nonprofit empowering women in business and giving back through charitable initiatives.

Alongside her executive roles, Desiree continues to hone her craft as a professional actress, dedicating herself to storytelling both on and off screen.

Originally from Dallas, Texas, and raised by a single mother as the eldest of three sisters, Desiree learned early the values of resilience and hard work. Her journey from overcoming adversity to building a multifaceted career reflects her life’s motto: “Never count me out.”